{07.24.23} New York NY

Alexandra Pauly

Alexandra is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. Currently: Beauty Editor at Highsnobiety, where she ideated and launched the website's beauty vertical from the ground up. Outside of work, you can find her smelling everything at Scent Bar, marveling at her dog, and re-reading the Eloise series.

1. What’s one thing you look forward to doing every day?
Waking up to my dog, who is always full of energy and excited to start the day. He is a chihuahua mix — I rescued him five years ago, when he was one.

2. What gets you the most excited about the future of beauty?
People are beginning to question and confront oppressive beauty standards. There will always be pressure to look traditionally “beautiful” (whatever that means), but young people are beginning to experiment a lot more with things that bring them joy, like neon lipstick and fake piercings.

People are beginning to question and confront oppressive beauty standards.

3. Have you thought of creating your own products/collections? If so, what would they be?
Fragrance is a passion of mine and something I’d like to continue exploring.

4. What's an indispensable part of your beauty routine (eyebrows, skincare steps, nails, lips, etc)?
SPF and perfume! Right now, I’m loving Fleur du Mal by Dries Van Noten.

5. What city around the world do you find most creatively inspiring?
New York City. I grew up here and will always have a special place for it in my heart.

6. What color of PNG are you voting for?
Morning Blue!

7. Most played on Spotify right now?
Family Tree (Intro) by Ethel Cain

8. Who do you look to for beauty and fashion tips/tricks/inspo?
Instagram accounts like @makeupbrutalism and @aglitchinthemakeup.

9. What gets you most excited about KIKI?
The opportunity to have a meaningful say in what products KIKI creates and launches!